AI is the biggest shift in the digital landscape in a generation. It’s already impacted how teams work together, write, design, meet, and communicate. A clear AI position helps any organization avoid mistakes, inaccurate content, and credibility hits, while still benefiting from time-saving tools. Check out our AI guidelines and decide how to adapt them to your context!

You don’t need a cinema camera to make effective videos for your organization. What matters more than your camera is everything around it: a compelling message, a steady shot, clear audio, a clean background, and good lighting. Work off a simple plan and a couple of practice runs so your message will land. Bonus: batch-record once and reuse the content in many ways for social, email, and your website.

TL;DR: Google offers a surprisingly robust set of free tools that can help nonprofits stay organized, communicate consistently, and run smoother events…without buying new software. Pick a few tools, set simple habits, and you’ll reduce chaos fast. Most nonprofits juggle a ton: supporters, volunteers, events, follow-ups, and a constant flow of details. The “secret” isn’t working harder — it’s building a simple system your team can actually use to keep up. The good news: Google

SEO is the “secret sauce” that helps people find your organization on Google. If it’s an underdeveloped part of your marketing, you’re likely invisible to people already searching for what you offer. By improving your Google ranking, tuning your services pages, and choosing the right keywords, you can turn searchers into visitors — and visitors into supporters.

Many nonprofits do powerful work, but “mission fog” gets in the way. Confusing, inconsistent messaging across platforms keeps donors, volunteers, and members from understanding why your work matters. By defining a clear Core Message Architecture and a Mission-to-Action Blueprint, you can turn mission fog into action and grow your impact.

TL;DR: From team culture wins to record-impact campaigns, 2025 was packed. We hosted FunSquad hangouts, a two-day retreat, launched our eighth capital campaign, launched 11 websites, forged new partnerships, produced our first feature-length film, and showed up in the community with free workshops and Chamber events. We’re so grateful — and ready to build even more in 2026. Let’s plan what’s next together! Last week, we shared some of the challenges we faced in 2025. It’s als

It’s been a big year for GP Creative. We navigated several internal changes and external pressures, all while walking with our nonprofit communities through seasons of funding challenges, exciting projects, and future planning. We’ve learned a lot that will guide us into 2026, and we wanted to share this transparent peek behind the curtain with you…

A new year brings a new opportunity for reflecting on how you’ve been doing and making a plan for continuous improvement. Consider these six recommendations as you optimize your efforts going forward…

Good storytelling takes significant time and expertise, and building a full team for this effort is expensive. After all, a single employee can rarely facilitate the strategy, design, web, photo, video, and other capabilities that growing nonprofits need. But the “unicorn” power you need is closer than you might think…

Giving Tuesday is here, and our nonprofit partners are changing lives every day. From community care and city impact to education and church ministry, your gift makes a real difference. Consider donating to one or more of these organizations today and help build authentic community through generosity.

Personal efficiency gets tasks done; team efficiency gets results delivered. Clarify roles, centralize work, and codify communication to transform rote busyness into effective teamwork. Start small, be consistent, and watch your organization’s effectiveness compound.

GP Creative is very intentional in referring to the people we serve as “communities” (rather than “clients”) because the foundation of an organization isn’t programs or projects or products or profit…it’s people! No matter how it was incorporated, your organization is a community — and each community has a collective purpose that drives their need for expanding meaningful relationships. Our company was founded to equip communities to do just that…

Build a fundraising plan that cuts through uncertainty. Define clear goals, know your donor audience, and map a timeline with key milestones. Pair strategy with the right collateral — print pieces, landing pages, and storytelling through video — to drive action. See how organizations like Newbreak Church, Divine Dignity, and Lower Lights Health did it…

Founded as G&P Productions in 2010, GP Creative has grown from a video-first vision into a full-service creative team. Through it all, “grace and peace” remains our guiding ethos, helping us build meaningful connections and equip communities to thrive.

Responsive design on your website isn’t a trend — it’s essential. Don’t leave key results on the table by ignoring this best practice! If your website visitors aren’t having a seamless experience (every time, on any device), then it’s time for a redesign.

At GP Creative, The One Thing is more than just a productivity hack—it’s a way of working and living that has brought growth, focus, and better outcomes to our agency and partners. Don’t let what’s urgent distract you from what’s truly important. Focus, execute, and watch everything else fall into place.

Our partnership with Upper Arlington Lutheran Church is a model of how creative collaboration can grow a community’s reach and impact. At GP Creative, we are proud to serve as more than just a vendor — we become a trusted partner in mission and message, helping churches like UALC connect and thrive.

This month, GP Creative is marking 15 years of impact, growth, and service to our clients and communities. Established as G&P Productions in 2010 and rooted in video production, our company has expanded into a full-service content agency, continually raising the bar of excellence and supporting communities through our innovative Creative Team Subscription. Dive deeper into our story (past, present, and future) in this Family Group Chat video interview.

As we’ve collaborated with our clients and on behalf of our own brand, we quickly recognized how much work is required for good content ideation and development. We needed a system that brought clarity, efficiency, predictability, and purpose to the entire content planning process…so we built “The Content Factory!” This proven framework helps you batch and plan your content creation efforts, resulting in more powerful and consistent output.

WordPress has long dominated the web landscape, but its weaknesses have become increasingly clear to many organizations. Wix is GP Creative’s exclusive web platform because it puts power, design, and simplicity in the hands of our clients — without compromise. We love being able to focus our energy on high-quality design and client support, not troubleshooting server issues or untangling outdated plugins. Here are all the reasons we chose Wix and are sticking to it.